SEM Expertise

People make the difference. Metamend's SEM expertise includes the best in the business measured by the Google Adwords Certification exam scores.

Our metrics, analytics and methods are only part of the solution. Expertise is comprised of creativity and problem solving to produce highly customized solutions that fit your budgets and goals.

Put our people on your SEM team today! Check us out below.

Search Engine Marketing Bios

Jason Dowdell
Jason Dowdell is recognized as a leading expert in the field of Search Engine Marketing and Search Engine Optimization. Mr. Dowdell is known as one of the industry's pioneers and has engaged in search engine consulting since 1997. In 2005, Mr. Dowdell's Search Engine Marketing firm, GlobalPromoter Inc., marked a series of search marketing consultant company buyouts before it was acquired by the largest publicly traded Search Engine Marketing firm, Websourced Inc. (symbol: THK).

Mr. Dowdell regularly speaks at industry events, including Jupiter Media's Search Engine Strategies and The Kelsey Group's Drilling Down On Local Marketing conferences. Mr. Dowdell has been interviewed and profiled in several leading media & technology sources including: BusinessWeek, ZDNet, MarketingVox, Search Engine Watch, Search Engine Roundtable, Search Engine Guide, Slashdot, TheInquirer and others.

Mr. Dowdell has successfully implemented Search Engine Optimization & Search Engine Marketing initiatives for more than 1,000 different companies including: Motorola, Lowes, Martha Stewart, Network Solutions, iVillage, Inc, Fast Company, eDiets and many other global corporations. Mr. Dowdell has also beta tested & consulted on some of the Internet's premier destinations including the first crawl based search engine, Become.com, and the most accurate blog search engine, BlogPulse.com (part of Nielsen Metrics).

Prior to 2004, Mr. Dowdell launched Marketing Shift, a top 100 marketing blog covering all forms of online marketing and the technology behind the scenes. Mr. Dowdell frequently interviews the CEO's of emerging technology companies and features these interviews on Marketing Shift.

Evan Roberts
Evan Roberts is a recognized leader in the paid search industry and is featured in many of the industry's leading publications, such as: Marketing Shift, Search Engine Lowdown, and Tech News World. Mr. Roberts holds the responsibility for paid search consulting offerings and pay per click technology.

Mr. Roberts developed a proprietary process for identifying key data points that tracks pay per click campaign performance based on automated analysis of clients' web properties and business models. This process gives Metamend's pay per click consulting clients the ability to generate real-time reporting on the most critical elements of each client's pay per click campaign, and makes informed decisions regarding a client's paid search ad spend.

Mr. Robert's client portfolio includes travel agencies that have realized reservation booking increases by 33%. These increases have yielded an overall ROI of 1800%, while maintaining reduced marketing budget targets by 20%.

Mr. Roberts has worked as a Search Marketing Analyst and Paid Search Account Manager for Websourced Inc. While at Websourced, Mr. Roberts managed over 35 clients with a monthly spend of approximately $500,000, and enabled his clients to consistently achieve an ROI of approximately 600%. Mr. Roberts' clients range from small businesses to Fortune 500 companies in a variety of industries, from lead generating in the insurance, mortgage, scholarship, sales, and travel industries to several B2B clients. Mr. Roberts FTN 500 clients have included Lowes Home Improvement and Motorola World Wide.

Mr. Roberts is Google Adwords Certified and is a Yahoo Search Marketing Ambassador. He has built solid relationships within Google, Yahoo and MSN. Mr. Roberts holds an MBA from East Carolina University and a Bachelor of Science in Management Information Systems from North Carolina State University.